Insurer profile

Verzekeringen NV (trading as Sure / Sure.be)

Verzekeringen NV (trading as Sure / Sure.be) · Belgium

Founded 2022Zaventem, BelgiumLast verified Aug 26, 2026

Overview

Sure (sure.be / assurances.be/sure) is an online insurance brand launched in 2022 as a partnership between the Belgian insurance comparison platform Verzekeringen.be/Assurances.be (operated by Verzekeringen NV, part of the Peasy/Horizon Group) and NN Group. It distributes NN-underwritten home (fire) and car insurance policies online in Belgium.

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Products in this market

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Company details

Parent group: Peasy / Horizon Group (Horizon Holdco NV); acquired by Meilleurtaux (backed by Silver Lake) in December 2025
Regulator: Financial Services and Markets Authority (FSMA)
Phone: +32 3 641 66 77
Email: [email protected]

Official website

Products from Verzekeringen NV (trading as Sure / Sure.be)

Motor2

Sure Car Insurance - BA (Civil Liability)

Mandatory third-party liability car insurance (NN CAR Insurance), covering damage caused to other people or their property while driving.

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Sure Car Insurance - Mini/Full Omnium

Optional comprehensive (omnium) car insurance add-on to the BA policy, underwritten by NN, covering own-vehicle damage in a mini or full omnium formula.

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Property3

Sure Home Insurance for Owners

Fire (home) insurance for homeowners, underwritten by NN, covering fire and water damage with optional add-ons like theft, contents and legal assistance cover.

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Sure Home Insurance for Tenants

Fire (home) insurance for tenants, underwritten by NN, covering the tenant's liability for fire/water damage and contents.

Official website

Sure Home Insurance for Landlords

Fire (home) insurance for landlords, underwritten by NN, covering fire damage, water damage, civil liability, and storm/hail/snow damage to a rented property.

Official website

Liability1

Family Liability Insurance

Optional family civil liability cover offered alongside the home insurance, covering damage caused to third parties by the insured or family members.

Official website

Regulatory updates

Verzekeringen NV, the company operating the Sure.be brand, is registered with the FSMA as an insurance distributor under number 047138 (company number 0472.905.781), based in Zaventem. No FSMA sanctions or warnings specific to this entity were found. The main recent corporate development is that Peasy (the Horizon Group platform that includes Verzekeringen.be/Assurances.be and the Sure brand) entered into a definitive agreement in December 2025 to be acquired by Meilleurtaux, a France-based omnichannel financial services broker backed by Silver Lake, creating the leading household-finance brokerage platform in Belgium.