Insurer profile
Allianz Direct S.p.A.
Allianz Direct S.p.A. · Italy
Overview
Allianz Direct is the direct insurance company of the Allianz Group in Italy, originating from Genialloyd, and is a leading online insurer offering motor, home and accident policies sold via internet and call center.
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Products in this market
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Offer pages
Company details
- Parent group
- Allianz S.p.A. / Allianz SE
- Regulator
- IVASS (Institute for the Supervision of Insurance)
- Phone
- +39 02 3045 9009
- [email protected]
Products from Allianz Direct S.p.A.
Motor
Car Insurance - Third Party Liability (RC Auto)
Mandatory third-party liability insurance for cars covering damages caused to others in road accidents.
Car Insurance - Full Package
Customizable car insurance policy with optional add-on coverages such as legal protection, roadside assistance and Direct Repair.
Motorcycle and Moped Insurance
Insurance for motorcycles and mopeds including mandatory liability and optional theft/fire coverage.
Commercial Vehicles and Vans Insurance
Insurance for commercial vehicles and vans up to 120 quintals used for work purposes.
Camper/Motorhome Insurance
Mandatory liability insurance for motorhomes with optional driver accident and theft/fire guarantees.
Electric Scooter Insurance (Monopattino)
Mandatory liability insurance for electric scooters covering damage to other vehicles, cyclists and pedestrians.
Trailers and Caravans Insurance
Add-on insurance for trailers and caravans attached to the insured vehicle.
GenialClick - Base Contract Auto/Moto Insurance
A minimum-coverage 'Contratto Base' motor insurance product mandated by IVASS/Ministry regulations, offered under the GenialClick brand of Allianz Direct.
Property
Home and Family Insurance (Io e la mia Casa)
Home insurance covering the property, contents, theft, water damage and offering optional legal protection.
Home and Contents Damage Coverage
Coverage for damage to the home structure and its contents caused by water, electrical or atmospheric events, theft or vandalism.
Liability
Family Liability Insurance (RC Famiglia)
Civil liability coverage protecting the family, homeowner, tenant, and pet owners against third-party claims.
Homeowner and Tenant Liability (RC Proprietario / RC Inquilino)
Liability insurance protecting property owners from damages caused by their property to third parties, or tenants from damages to rented property.
Regulatory updates
Allianz Direct S.p.A. is authorized to conduct insurance business under ISVAP (now IVASS) Provvedimento of 28 March 1996 n. 210, and is listed on the IVASS register of insurance companies under number 1.00007. The company changed its historical name from Genialloyd S.p.A. to Allianz Direct S.p.A. on 8 October 2020, and operates under the direction and coordination of Allianz S.p.A. As of 2025, the group underwent a corporate reorganization with the merger of Allianz Next S.p.A. into Allianz S.p.A. (IVASS Provvedimento n. 0211214 of 21/10/2025), part of ongoing structural adjustments within the Allianz Italian group.
Reputation and reviews
Offer pages
Motor third-party liability
motor third-party liability insurance from Allianz Direct for the Italy market, with online purchase.
Last verified Aug 31, 2026