Insurer profile
IMA Italia Assistance S.p.A.
IMA Italia Assistance S.p.A. · Italy
Overview
Imaway is the online travel insurance brand of IMA Italia Assistance S.p.A., the Italian subsidiary of the French Inter Mutuelles Assistance (IMA) group.
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Products in this market
1
Offer pages
Company details
- Parent group
- Inter Mutuelles Assistance (IMA Group / IMA S.A.), France
- Regulator
- IVASS (Institute for the Supervision of Insurance)
- Phone
- 800 39 20 77
- [email protected]
Products from IMA Italia Assistance S.p.A.
Travel
Imaway Single Trip Travel Insurance
Single-trip policy covering trips up to 90 days with 24/7 medical assistance, direct payment of medical expenses, baggage protection and optional trip cancellation, in three coverage levels (Easy, Smart, Top).
Imaway Annual Multi-Trip Insurance
Annual multi-trip policy covering all trips made in a year, each up to 60 days, ideal for frequent travelers who want to save while keeping health assistance and medical expense cover.
Imaway Student Travel Insurance
Insurance designed for people up to 45 years old travelling abroad for study purposes (Erasmus, exchange programs, language courses, PhD) for up to 365 days.
Imaway Group Travel Insurance
Group travel policy offering total protection for trips up to 100 days with a maximum of 20 insured people, including 24/7 assistance and direct payment of medical expenses.
Imaway Business Travel Insurance
Annual cover for all business trips, provided each single trip lasts a maximum of 60 days and total time abroad does not exceed 180 days per policy year.
Imaway Vip Lounge (parametric flight-related cover)
A parametric travel product introduced by IMA Italia within the Imaway travel range, developed with a B2C distribution partner, offering automatic payouts linked to defined trigger events (e.g., flight-related).
Regulatory updates
In March 2026 IVASS authorized IMA Italia Assistance to extend its non-life business into two new classes: Class 13 (General Liability) and Class 16 (Miscellaneous Financial Loss). This followed a strong 2025 in which the group's revenue grew 31% to about €116 million, driven largely by the travel insurance segment (including Imaway), and the company also enhanced the Imaway product with higher coverage limits and a new parametric travel product.
Reputation and reviews
Offer pages
Travel insurance
travel insurance from Imaway for the Italy market, with online purchase and 24/7 assistance.
Last verified Sep 1, 2026