Insurer profile
Finnish P&C Insurance Ltd. (Suomen Vahinkovakuutus Oy)
<cite index="1-1,1-6">POP Vakuutus (POP Insurance) is the fastest growing insurance company in Finland, which operates mainly online but also by phone, and is Finnish P&C Insurance Ltd.'s brand name.</cite> <cite index="9-1,9-2">Suomen Vahinkovakuutus Oy is a modern Finnish non-life insurance company that produces insurance services tailored to the POP Vakuutus brand, founded directly into the digital world and starting operations in 2012.</cite> <cite index="9-5,9-6,9-7">The company currently has over 200,000 customers and more than 120 employees, and is jointly owned by the LähiTapiola and POP Pankki groups, with LähiTapiola holding majority ownership.</cite>
Source- Legal entity
- Finnish P&C Insurance Ltd. (Suomen Vahinkovakuutus Oy)
- Headquarters
- Espoo, Finland
- Parent group
- LähiTapiola Group (70% majority owner) and POP Pankki Group (minority owner)
- Regulator
- Finanssivalvonta (Financial Supervisory Authority of Finland)
- Phone
- +358 10 391 0391
- asiakaspalvelu@popvakuutus.fi
- Founded
- 2012
- Last verified
- Aug 29, 2026
Products from Finnish P&C Insurance Ltd. (Suomen Vahinkovakuutus Oy)
motor
Traffic Insurance (MTPL)
<cite index="101-2,101-3">Mandatory liability insurance that covers personal and property damage caused by the insured driver in traffic.</cite>
motor
Car Insurance (Casco)
<cite index="103-1,103-2">Voluntary casco insurance for cars, offered alongside the mandatory traffic insurance, covering damage to the insured's own vehicle.</cite>
motor
Motorcycle Insurance
<cite index="57-1,57-8">Affordable motorcycle insurance that also covers helmets, with S- and L-level casco options available.</cite>
motor
Moped Insurance
<cite index="107-1,107-3">Affordable and comprehensive moped insurance with seasonal pricing, available with both traffic and casco cover.</cite>
motor
Van Insurance
<cite index="110-1">Affordable and comprehensive insurance for vans with fair bonuses.</cite>
property
Boat Insurance
<cite index="108-1,108-3">Covers motorboats against damage such as storms or theft and includes liability cover for damage caused to third parties.</cite>
property
Home Insurance
<cite index="95-8,95-12">Protects the home against sudden and unforeseen damage, packaged into three coverage levels (S, M, L) to choose from.</cite>
property
Contents Insurance
<cite index="90-1,90-2">Available in S, M or L levels, ranging from limited cover for contents to full home-insurance-level protection.</cite>
property
Detached House Insurance
<cite index="92-3,92-5">Protects both the building and its contents for detached house owners, with S, M or L coverage levels available.</cite>
travel
Travel Insurance
Purchasable online, covering medical, hospital, examination and medication costs from travel illness or accident without a deductible or euro cap.
travel
Traveller's Insurance (continuous/fixed-term)
<cite index="120-1,120-7">Provides cover for illnesses starting and accidents occurring during travel, available as a continuous policy valid for trips up to three months.</cite>
travel
Baggage Insurance
<cite index="121-1,121-9">Protects belongings carried on a trip up to a chosen sum insured, covering losses such as theft or breakage of items like clothing, cameras and phones.</cite>
health
Accident Insurance
<cite index="128-1,128-4">Issued to people aged 0-79, customizable to cover necessary treatment and examinations ordered by a doctor following an accident.</cite>
health
Child's Accident Insurance
<cite index="127-1">Covers accidents in all sports and hobbies for children up to age 17.</cite>
liability
Home Insurance Liability Cover
Personal liability cover included in all home insurance packages, covering damages up to €200,000 per claim caused to third parties.
Regulatory updates
<cite index="49-1">The Finnish Competition and Consumer Authority (KKV) and Finanssivalvonta approved a corporate transaction in which LähiTapiola acquired a 70 percent majority stake in Suomen Vahinkovakuutus Oy, better known as POP Vakuutus.</cite> <cite index="56-4,56-6">The cooperation between Säästöpankki's insurance products and Suomen Vahinkovakuutus ended on 2 January 2026, with Säästöpankki insurance customers automatically transitioning under the POP Vakuutus brand, while LähiTapiola holds 70% ownership of POP Vakuutus.</cite> <cite index="138-16,138-17">The company operates on a white-label basis with POP Pankki Group and Säästöpankki Group as its key brand partners, though the cooperation with Säästöpankki Group ended during the financial year.</cite>
Reputation and reviews
Offer pages
Motor casco
POP Vakuutus is a motor casco insurance for the Finland market with online purchase and 24/7 assistance.
Last verified Aug 29, 2026
Motor third-party liability
POP Vakuutus is a motor third-party liability insurance for the Finland market with online purchase and 24/7 assistance.
Last verified Aug 29, 2026
Travel insurance
POP Vakuutus is a travel insurance for the Finland market with online purchase and 24/7 assistance.
Last verified Aug 29, 2026